Copy Creates the Customer

Are you trying to 2x, 4x or 10x your website results this year?

It’s actually very simple. Let’s say you want to 4x your results this year. Just 2x the qualified traffic to your site, and then convert 2x more of those visitors into customers.

But simple doesn’t mean it’s easy. The execution can be incredibly challenging for non-copywriters. Telling isn’t selling, and selling isn't closing.

The reason most websites don't bring in and close new business is that the content and copy are dead wrong.

Sales fix everything. – Guy Kawasaki

Imagine having fresh leads, sales and/or patients in your inbox every time you check your email...

An effective website not only increases revenue; it also buys back your time.

And this is where I come in...

My marketing career began in direct sales. I was on a sales call back in the 80s when I was invited to come work for the company's magazine publishing division. My "sales" role changed that day.

Hi, I'm Cole

I write engaging content your readers and search engines will love, to increase traffic and readership, and convert readers into leads and customers. As a content strategist and SEO, I also write content for other websites to create backlinks, build your site's authority and search engine rankings. I design lead generation funnels and write the landing pages and white papers that convert your visitors into subscribers and customers.

I have been designing, researching and writing content for 36 years. In 1987 I started writing copy for magazine display ads, and some editorial content, and in ’97 moved to digital on the web.

Your website hasn’t eliminated the need for sales. I’m old school enough to still believe that if you’ve got a great service or product, someone needs to be out there pitching it. As a conversion copywriter, that's my job. I’m your salesman behind a keyboard. I may use content, sales funnels, email letters and sales pages... but it's still good ol' fashioned selling.

I'd like to help you reach your sales targets.

Case studies







People love the work I do

Schedule your free 20-minute brainstorming call

closechevron-down linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram